Determining which users have marked one’s TikTok content as a favorite is currently not a direct feature provided by the platform. While users can view the total number of times a video has been favorited, the platform does not offer a list of individual accounts that have favorited it. This contrasts with other social media platforms that typically allow visibility of users who have liked or favorited a post.
Understanding the performance of content through metrics such as favorites, likes, comments, and shares is crucial for content creators. These metrics offer insights into audience engagement and inform future content strategy. Historically, social media platforms have evolved in their provision of data analytics, with some platforms offering more detailed information than others.