The term references a method, often involving a third-party service, used to increase the number of views on videos hosted on the TikTok platform without direct monetary cost to the user. This typically involves accessing websites or applications that claim to provide these views in exchange for user interaction, such as completing surveys or watching advertisements. As an example, a TikTok creator might seek to boost their video’s visibility by using such a service, hoping it will then appear more frequently in other users’ “For You” feeds.
The appeal stems from the perceived benefits of enhanced video visibility, leading to increased follower counts, higher engagement rates, and potentially greater influence within the TikTok community. Historically, strategies to gain online attention organically have required substantial time and effort. The proposition of rapidly inflating view counts offers an apparent shortcut to achieving similar levels of recognition. It’s important to acknowledge that the use of such services may violate TikTok’s terms of service and can potentially lead to account penalties.