A TikTok video displaying “under review” signifies that the platform’s automated systems and potentially human moderators are assessing the content for adherence to community guidelines. This process examines the video’s audio, visual elements, caption, and hashtags to ensure they do not violate policies related to hate speech, violence, misinformation, or other prohibited content. For example, a newly uploaded video employing trending audio and depicting a sensitive topic is likely to undergo this evaluation.
The evaluation serves as a crucial safeguard against harmful or inappropriate content proliferation on the platform. This protects users, particularly younger audiences, from potentially damaging exposure. The review process also helps maintain brand safety for advertisers and upholds TikTok’s reputation as a responsible content-sharing platform. Historically, the implementation of such review mechanisms became necessary as user-generated content platforms grew in popularity, prompting concerns about content moderation and platform integrity.
