The phenomenon involves popular musical pieces originating from Nigeria that experience widespread use and dissemination on the TikTok platform during the specified year. These songs often accompany user-generated content, including dance challenges, comedic skits, and lifestyle vlogs, contributing to their amplified reach.
This trend significantly boosts the visibility and recognition of Nigerian artists on a global scale, facilitating international collaborations and expanding market penetration. Historically, TikTok has proven instrumental in propelling numerous songs to mainstream success, offering an alternative route to traditional radio airplay and music television.