The ability to manage visibility of user-generated input on TikTok videos provides content creators with tools to foster desired community interactions. This feature allows for moderation of the discourse surrounding posted material by limiting which individuals can contribute or completely preventing comments from being displayed.
Controlling commentary has several advantages. It can safeguard the creator from unwanted negativity, harassment, or irrelevant content that detracts from the video’s message. Furthermore, this functionality enables the establishment of a more focused and positive environment, potentially encouraging more constructive audience engagement and brand safety for businesses.