The phrase refers to the act of procuring bundled offerings designed to enhance a user’s presence on the TikTok platform. These bundles typically include a combination of followers, likes, and views, offered at a packaged price. As an example, an individual seeking to increase their profile visibility might opt for such an offering, believing that it will amplify their content’s reach and attract more organic engagement.
The perceived benefit lies in the immediate boost to a user’s metrics. A substantial follower count or high view numbers can create an initial impression of popularity and credibility. Historically, individuals and businesses have employed similar strategies across various social media platforms as a means to accelerate growth, although the long-term effectiveness of such methods remains a subject of debate and scrutiny.