These alphanumeric strings, when applied during the purchase process, negate the cost of delivery for items acquired through the e-commerce platform integrated within the TikTok application. For instance, a user might enter a specific sequence at checkout, resulting in the removal of shipping charges that would typically be added to the total order cost.
The availability of waived delivery fees can be a significant motivator for consumers to complete online transactions. Historically, free delivery incentives have proven effective in increasing sales volume and customer acquisition for various online retailers, as they reduce the perceived cost of a purchase and enhance its overall value proposition. This offering can also foster customer loyalty and repeat business.