On TikTok, a Galaxy is a virtual gift that viewers can send to creators during livestreams. This digital item represents a monetary value that TikTok credits to the creator’s account. The exact cash payout a creator receives from a Galaxy depends on TikTok’s internal valuation and conversion rates, which are subject to change.
The Galaxy gift system is an integral part of TikTok’s monetization strategy for creators. It allows viewers to directly support their favorite content providers, fostering a sense of community and encouraging ongoing content creation. The practice of virtual gifting has become increasingly popular across various live streaming platforms, providing creators with an alternative revenue stream beyond traditional advertising or brand partnerships.