A newly created TikTok profile sometimes encounters restrictions preventing the initiation of follows. This can manifest as an inability to click the “follow” button or a message indicating the action is unavailable. As an example, a user creating an account to engage with specific content creators may find themselves blocked from following those accounts, hindering their initial experience.
The inability to engage in following activity can significantly impact a new user’s experience. It restricts the ability to build a personalized feed, discover content aligned with individual interests, and engage with the broader TikTok community. Historically, these types of restrictions are implemented to combat spam accounts and bot activity designed to artificially inflate follower counts.