Within the TikTok platform, digital gifts can be purchased and sent to creators as a form of appreciation. These gifts are bought using coins, which users acquire through real-world currency. One such gift option is a specific increment of virtual gems. For example, a user might choose to send a creator a package of digital items valued at a certain number of these gems to show their support during a live stream.
This gifting mechanism serves as a method for viewers to directly support their favorite content creators. It also allows for interaction during live sessions and contributes to a sense of community. Historically, this type of virtual gifting has evolved from simple emoji-based reactions to more complex and valuable digital assets, offering creators a potential revenue stream linked to the popularity of their content.