A TikTok Live Battle is a real-time competition between two TikTok users, each streaming live to their respective followers. During the live streams, viewers send virtual gifts, purchased with real money, to their preferred content creator. The creator who accumulates the most gifts within a set timeframe is declared the winner. For example, two streamers might agree to a 5-minute battle, during which their audiences send them virtual roses, hearts, or other themed gifts.
This feature provides a potentially lucrative avenue for creators, fostering community engagement and visibility within the platform. The competitive nature encourages viewers to actively participate by sending gifts, boosting the creators’ ranking and exposure. Originally, the concept likely evolved from similar features on other live-streaming platforms, adapting to TikTok’s unique short-form video format and younger demographic.